Business Central February 2022

6 | BUSINESS DEVELOPMENT NZ Food Awards: Beard Brothers T to page 8 Boutique producer keeping it real T Karen Phelps Beard Brothers Pork and Watercress sausages took out the Artisan category in the NZ Food Awards for 2021. Custom, quality packaging has become an essential part of marketing and protecting your brand & product. Visy and Charta are proud to support Beard Brothers, so congratulations on your success from making home kill meat products to delivering top quality artisan meat across New Zealand. ATI ENGINEERING LTD Proud to be associated with Beard Brothers When owner of Beard Brothers, Rob Beard, got bored during the recent Covid-19 lockdown he started ringing around supermarkets in the South Island to see if they were interested in stocking his unique hand crafted small goods. Every single one said yes leading to a major expansion for the Hastings company, which previously had its products stocked in the North Island. Owned by Rob and wife Lara, Beard Brothers is named after the couple’s three sons who have a hunger for the great outdoors and appetites for great food. A major driver for the couple was that they wanted their kids to have a good understanding of where the food on their table came from. Their vision is to produce the best handcrafted small goods from pure New Zealand ingredients. Using heritage recipes and traditional methods their range of sausages, patties and saveloys is made the old fashioned way. “All meat is sourced from a trusted network of suppliers committed to sourcing from sustainable Kiwi farmers. It’s grass fed, free farmed and it tastes great,” says Rob. “The sausage casings we use are natural and that makes a big difference. Better texture, better flavour and to put it simply, sausages that taste like they did when you were a kid,” says Rob.

RkJQdWJsaXNoZXIy NDc2Mzg=