| 11 Pip Chrystall and partner Brian Kennerley are the masterminds behind The Egg Project, delivering fresh free-range and organic eggs from the farm gate to over 3500 customers. Manawatū Business Awards: The Egg Project REGIONAL DEVELOPMENT If you’ve experienced the joy of having fresh produce, from avocadoes and citrus through to organic eggs, delivered to your home, there’s a high chance that the website you used to subscribe to these mailbox treats was designed by Online Designs, a custom website development company specialising in SaaS. Since opening their doors in Whangarei in 2002, the female run software company has delivered thousands of web and digital experiences across a multitude of platforms and industries. The websites are crafted to be highly functional, unique, and as uncomplicated as possible to help clients engage with their customers. Director and designer Jo Moir says they’re proud of keeping things simple by conceptualising engaging ideas and executing them beautifully. “Everything we make is custom built for a client which makes it really easy for us to help businesses bring their ideas to life and not be restricted by ‘out of the box’ software where ideas have to adapt to a pre-built business model,” says Jo. “We’ve done a lot of work in the subscription-based area and we were one of the irst companies in New Zealand to supply this kind of functionality outside of a generic plugin. I guess that's why The Egg Bringing ideas to life Project came to us, as we were able to create a subscription model that worked in with her business,” Jo believes. “Pip hatched the idea and we helped bring it to life. We love working with businesses like The Egg Project as we get to make a big impact.” Online Designs is a full-service agency which means they can take care of your ongoing website needs, as well as manage direct marketing and social media campaigns over all platforms. “We’re pleased to be able to boast that we are one of very few web development companies who have sta solely dedicated to website maintenance and technical support. We’re not a high volume agency so our clients receive personal attention and the dedication that every project deserves,” says Jo. All sites are built using the latest technology and techniques with a focus on being user-friendly and as equally impressive when visited from any device. Clean, functional design with a modernised look and feel helps their clients stand out from the crowd. “It's about doing what makes sense. We look at problems and ind interesting solutions. We like putting on our clients’ shoes and using our creativity and experience to igure out which steps to take next. We never work on autopilot.”
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