Business Central March 2024

| 49 Turners Cars has established itself as a go-to destination for reliable and quality vehicles.. Hawke’s Bay: Turners Automotive Hastings & MCL Build REGIONAL DEVELOPMENT In a significant milestone Turners Auto Retail’s parent company, Turners Automotive Group has recently earned a spot on the prestigious NZSX50, an index comprising the 50 biggest stocks by free-float market capitalisation trading on the New Zealand Stock Market. The recognition comes as a testament to the company’s enduring popularity and successful transition from wholesale to retail, says Turners Automotive Group property manager Marc Wells. Turners Automotive Group comprises Turners Auto Retail Division including Turners Cars, Oxford Finance, DPL Insurance, Autosure Insurance and EC Credit Control. “Why is the Group’s offering so popular? It’s a combination of things. Firstly it has a long history, which spans over 50 years, making Turners a trusted and well-known brand. As one of the few national used car brands operating in multiple regions, Turners Cars has established itself as a go-to destination for reliable and quality vehicles. It can also offer customers a complete service including finance and insurance,” says Marc. He also stresses the significance of being a well-run organization, highlighting efficient processes, customer-centric systems, and accessible data for sales. The popular marketing campaign of ‘Tina from Turners’ has played a crucial role in raising awareness, making the brand even more popular among the public. He says one of the key differentiators for Turners Cars is its scale describing Turners Cars as a “supermarket of cars” rather than a corner dairy. The company’s national presence allows it to hold a vast inventory, with approximately 95% of cars sourced within New Zealand. Turners Cars sells over thousands of cars annually on behalf of car lease companies, providing customers access to well-maintained Kiwi used cars. He says Turners Automotive Group has also made strategic investments in properties, owning a third of its own sites. “The journey from wholesale to retail prompted a reassessment of site locations and configurations. Recognising the importance of visibility, Turners Automotive Group transitioned from leasing to owning sites in key locations. This strategic move optimised the business profile and led to growth.” The recent inclusion of Turners Automotive Group in the NZSX50 adds another layer of credibility, says Marc. “As an NZSX50 company, Turners Automotive Group enhances its standing in the market, offering a positive outlook for investors with a commitment to being a good corporate citizen that looks after customers, staff, and delivers a robust dividend for investors.” Company History Turners Auto Retail originated from Turners Auctions, which had its first directors’ meeting in 1967. Established as a specialist used car auction, the company faced initial challenges but rapidly expanded, opening branches in various locations. Over the years, Turners has evolved with the changing market dynamics. The advent of the internet influenced the approach, leading to the introduction of online sales channels like Autoturn in 2001. Turners became one of New Zealand’s largest importers of used cars, and in response to growing customer needs, Turners Finance was launched in 2004. Turners Automotive Group property manager Marc Wells says the company’s commitment to innovation is evident in services like Turners Live, introduced in 2005, allowing buyers to participate in live auctions from the comfort of their homes. Recent additions such as ‘Cash Now’ and ‘Buy Now’ offer quick and convenient options for selling and buying cars. Today Turners Auto Retail employs nearly 500 New Zealanders and consistently earns the title of New Zealand’s most trusted used car dealer in the Readers Digest Quality Service awards. As Turners continues its exciting journey Marc expresses optimism about the future. “It’s really exciting times as the business continues to expand delivering ever-better services to clients around the country.” Growth recognised in NZSX50 PROUD TO SUPPORT MCL WITH THE TURNERS AUTOMOTIVE PROJECT TO DISCUSS YOUR NEXT PROJECT EMAIL ADMIN@BEM2012.NZ Eleccom Design Ltd represents a team of specialist electrical engineers and designers that offer professional consul�ng services for the building services industry. c 021 555 570 | p 03 423 9266 | e design@eleccom.co.nz | w www.eleccom.co INNOVATIVE | SUSTAINABLE | DESIGN COMMERCIAL AND RES IDENT IAL JOINERY MANUFACTURE AND INSTALLAT ION Cabinet ry | Benchtops Timber Windows Timber Doors and Stai rs www.mol loyjoinery.co.nz Electrical Specialists in Hawke’s Bay Need electrical services? Then you've found the experts! Welcome to Best Forsyth Electrical, home to the best and most reliable electricians in Hawke’s Bay. 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