48 | MEAT & WOOL » Matatoki Herefords Helmsman auction ‘best way to buy’ Hereford breeder Paul Scott (top) is a fan of the Helmsman style of online auction. He will be using the platform to sell Matatoki Stud bulls in March. Top selling bull last year, Matatoki Spectacular 9020 sold for $18,000 to Merrylea Herefords. Matatoki calf (bottom). Richard Loader South Canterbury Hereford breeder Paul Scott has no doubt that the Helmsman-style of online auction presents a purchaser friendly system to take home the bull of choice. Paul and Fiona Scott operate the Matatoki Hereford Stud on their Maungati farm, 30 minutes southwest of Timaru. Using Meadowslea Genetics’ Yourbid Helmsmanstyle auction platform, ten R2 Matatoki stud bulls will be offered for auction from Tuesday the 24th of May till 8.00pm Wednesday the 25th. Potential bidders will be able see the Matatoki bulls in the flesh during the South Canterbury Bull Walk before the auction. It will be the sixth time the Scotts have used an online platform for their bull sale and the second consecutive year the Helmsman style has been favoured. “I think it’s a very good way for a purchaser to go about buying a bull,” says Paul. “All bulls are offered for sale at the same time. A bid can be made any time during the 24-hour auction and if out-bid during that period the purchaser can bid again, switch to another bull, or even switch back again. In my mind, it’s by far the best way to buy a bull, because the purchaser has simultaneous access to all bulls for the entire duration of the sale.” Paul’s conversion to the Helmsman system has been the result of progressively trying different platforms that typically used a sequential style of online auction, relying heavily on fast internet speed for real time bidding. “In the country people’s internet is just not fast enough for a sequential real time auction. By the time the purchaser bid on an animal it had already been and gone. Whereas with the Helmsman-style if they have a problem with internet access they have all day to put a bid in.” Matatoki Hereford Stud was established in 2006 when Paul and Fiona bought stock at disbursal and reduction sales from notable studs while they were living in the North Island. The couple migrated to South Canterbury in 2008, bringing with them twenty registered Hereford cows and continued to grow the stud, while reducing their commercial operation. “For the last four years we’ve been a closed operation. Prior to that we did some trading and some dairy grazing. We ceased all of that when bovis made itself known in New Zealand and we decided to focus on one thing and do it as well as we could, which was stud breeding. “The key is very much breeding for balanced traits, as opposed to any one particular EBV or type. We try to tick as many boxes as we can in the EBV space including moderate birth, good growth figures with positive fats. We try to increase IMF through our AI programmes. Apart from EBV’s there is also structural soundness and temperament. All R2 bulls are semen tested, structurally assessed, carcass trait scanned and genomically tested for sire verification and free of genetic defects.” Genetics are sourced from the tops studs around New Zealand and Australia using both semen and live bulls. “Compared to studs that have been going fifty years or more, we are pretty new but I think we offer good quality cattle. Our buyers are commercial and stud beef farmers.” TRUE BLUE REGISTERED BULL SALE 2022 MORE BULL FOR YOUR BUCK ONLINE HELMSMAN SALE: Wednesday 25th May 2022 • www.yourbid.co.nz SONS OF: Limehills Streaker 150368, Kairuru Major 555, Wirruna Matty M288 ALL BULLS: 100k SNP Tested, Sire Verified, Breedplan Recorded, Carcase scanned and Scrotal measured. BVD clear and vaccinated. Herd status TB C10, 7 in 1 vaccinated and Semen Tested VIEW ONLINE: www.herefords.co.nz & www.yourbid.co.nz Follow us on www.facebook.com/MatatokiHereford SOUTH CANTERBURY BULLWALK 24th MAY 2022 VISITORS ALWAYSWELCOME PAUL & FIONA SCOTT P: 03 612 9962 E: paul.fionascott@gmail.com Matatoki Hereford, 61 Howells Rd, RD 2, Timaru 7972 Main Road, St. Andrews PO Box 137, Timaru Cell: 027 4329 555 Phone: 03 612 6605 Fax: 03 612 6614 Email: www.standrewstransport .co.nz satrans@xtra.co.nz Proud to be associated with Matatoki Herefords MAUNGATI LIME CO LTD Supp l i er s of Hi gh Qua l i t y L ime • Track Rock • Lime & Fertiliser Spreading • Lime Chip • Aggregate • Owner Operated Spreaders Alistair Johnson 027 433 8735 Sean Johnson 027 653 1722 Holme Station, RD2 Timaru Ph 686 4859
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