Business Rural Summer 2021

| 79 RURAL SERVICES » Rural Livestock - Christchurch That’s something we need to be proud of and celebrate. There are lots of different avenues for selling stock nowadays but at the end of the day everyone looks at the price at the sale yards to gauge what they need to be paying.” The team at Rural Livestock deals with the full range of livestock from sheep and beef to dairy and deer. While there are specialists in dairy and deer, the majority of Rural Livestock team members focus on sheep and beef livestock services and there is a culture of working together as a team with the goal of achieving the best results for the farmer. Private farmer-to-farmer on-farm sales make up the company’s single biggest income stream and technology has allowed the quick and efficient dis- semination of information to all forty stock agents, Dennis Mullally, Logan Moore and Otago Livestock Manager Hamish Loe (top). James Dickson of Westfield Angus in a paddock of yearling bulls (below). enabling a farmer selling stock to be quickly linked to a farmer looking to buy stock. In addition to open auctions and private on-farm sales Rural Livestock is also actively involved in organising and monitoring grazing, providing stock valuations and the procurement of stock for a num- ber of meat processing companies. Live heifer exports has also been part of the Rural Livestock’s offering.“As livestock agents, it’s our role to ensure our clients are getting a fair market value. If there were no auctions the industry would be dictated by other forces. The open auction system really does set the values for everyone right through the industry and if we’re doing a good job at that then we’re making sure our clients are get- ting the best possible price on the day.” 3/92B Russley Road WE CAN REACH MORE PLACES THAN EVER BEFORE WITH SPARK IOT COVERAGE SOLUTIONS TO ENABLE SMARTER FARMING. 0800 246 027 FIND YOUR BUSINESS EDGE Corporate, commercial and property legal advice. Proudly Supporting Rural Livestock Christchurch. vslawyers.co.nz | law@vslawyers.co.nz | 03 477 8863 Canterbury on Farm Sale: Simon Cox, Will Hurst, Aaron Leckie, Robbie Reid and Donald Cooke.