| 17 the key for forage crop seed specialists Autumn Sown Trial - Kimihia Research Centre, Lincoln. AGRONOMY » Agricom “That involves doing trials, evaluations and modelling. One of our main strategic advantages in the market place is our focus on endophytes. An endophyte is a naturally occurring fungus that is found in ryegrass and tall fescue pastures. “Some endophytes are harmful to insects and some are harmful to animals. Our focus over the last 10 – 15 years has been finding the endophytes that provide protection from insect attack and pastoral damage, while removing those endophytes that are harmful to animals. We’ve finally cracked the nut with AR37, but it has taken a lot of time and energy to get these endophytes into the end products.” Lincoln remains Agricom’s Head Office. With a team of 26, the business provides a Northland to Southland reach. About 40% of Agricom’s team are employed in technical agronomy, testing and trialling products on real farms on a daily basis. “While we pride ourselves on knowing products really well, we don’t just sell the product, we also sell the farm system, how the product is used, grazed and implemented. A large component of the agronomist’s role is to develop a better picture for the end user around how they can best use those seed products on their farms, and that’s information we share directly with the rural retailers.” A further 30% of the team are Regional Sales Managers, primarily employed to manage the crucial relationships with rural retail customers, along with the end users. “Those staff are also quite technically orientated. The sales of the products are really a consequence of developing and maintaining those relationships. The remainder of the staff are involved in research and development, logistics, marketing, and other management roles.” The Team at Agrispray are pleased to be able to work with Agricom. Agrispray advises on and supplies a full range of farm inputs. Agrispray; your complete farming partner. MAKE THE MOST FROM YOUR LAND. Our team of agronomists combine proven science, business thinking and an understanding of the South Island soil and conditions to help you achieve higher yields and enhanced livestock performance. Our solutions focus on your commercial objectives and consider your unique land and environmental circumstances. We grow extraordinary outcomes. Get in touch to find out how we could help you make the most from your land. catalystag.co.nz | 0800 670 770
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