Business South April 2024

| 63 T T Kelly Deeks Company celebrates 70yrs in business Christchurch Electrical is one of Canterbury’s longest established electrical companies with more than 70 electricians and a wealth of experience across all sectors of the electrical industry. Christchurch Electrical CONTRACTING J.A. Russell Ltd ELECTRICAL & DATA SUPPLIERS Proudly supporting Christchurch Electrical Ltd 03 379 3008 www.jarussell.co.nz christchurch@radcliffe.co.nz Switch Lighting does more than set the mood. This is luxury lighting that makes you feel... Proudly celebrating its 70th year in business, Christchurch Electrical has been trusted by Cantabrians to safely deliver a comprehensive suite of services into a diverse range of markets, playing a pivotal role in the development of the region and making a positive impact on the lives of its residents. Founded by Stan Sears in 1954, Christchurch Electrical has grown from humble beginnings to become a trusted and integral part of the local fabric. Purchased by Rex Prebble in 1999, Christchurch Electrical stands today as one of Canterbury’s longest established electrical companies and comprises specialised departments with more than 70 electricians and a wealth of experience across all sectors of the electrical industry. Under Rex’s leadership, the business has undergone its most significant transformation in its 70-year history. “Our core evolution involves a strategic shift from primarily undertaking contracting projects to establishing a highly proficient, multi-service-oriented enterprise,” Rex says. “This transformation has been achieved through the strategic recruitment of specialists in various trade-specific domains, and the creation of dedicated departments.” Rex’s visionary approach has propelled the company into a new era of diversified expertise and comprehensive solutions, allowing for continued cross pollination of skills and knowledge. Christchurch Electrical now serves a diverse range of markets including residential, architectural, commercial, industrial, and rural. The company takes pride in delivering a comprehensive suite of services, including electrical installation, servicing, monitoring, maintenance, heating/cooling/ventilation, solar solutions, communications, security and more. “Our range of specialist divisions enables us to manage multiple project components, eliminating the need for numerous contractors,” Rex says. “We are proud of our robust offering and service provision which is structured to add value to our clients.” At the heart of Christchurch Electrical’s success is its people-focused ethos, embodied in its tagline ‘We can help with that’ and the resonant message of ‘Of course, we can do it’. This commitment is not just a slogan for Christchurch Electrical, it’s a daily practice embedded in the company’s culture. “Highlighting our commitment to fostering a culture of empowerment, growth, and continuous upskilling is integral to our success story. Recognising the importance of investing in our team, we believe in empowering our staff to develop their skills, ensuring a pathway for career enhancement within our organisation. This dedication to individual and collective growth has been a cornerstone of our approach, even amid significant expansion.” Maintaining a robust company culture has been a focal point throughout Christchurch Electrical’s journey, and it understands that a strong, positive culture is the backbone of any successful enterprise, especially during periods of growth. “By prioritising our employees’ professional development and instilling a sense of empowerment, we not only fortify our workforce but also foster an environment that thrives on innovation, collaboration, and shared success. This commitment is not just about business; it’s about building a community within our organisation that values each member’s contribution and celebrates their achievements.” Christchurch Electrical’s journey mirrors the resilience of the Canterbury region. Decades are marked by milestones and challenges and the brand has stood firm, providing unwavering support to its customers. With its commitment to safety, community well-being, and a people-focused ethos, Christchurch Electrical continues to empower its community through every connection. “We are proud of our robust offering and service provision which is structured to add value to our clients.”

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