22 | nzdairy Fonterra’s Farm Source there for farmers Backed by the bulk buying power of the Co-op, Farm Source offers competitive everyday pricing. Kim Newth New Zealand’s dairy industry has been built on a spirit of cooperation that recognises the value in sharing knowledge and resources. Fonterra farmers know they can rely on Farm Source for the help and support needed to continue leading the way in sustainable, efficient dairy farming. Farm Source supports farmers by providing expert advice and support both on-farm and in-stores, exclusive offers and rewards as well as helping them stay connected to their Co-op and each other. With 65 stores nationwide, Farm Source is New Zealand’s largest retailer of agricultural supplies to dairy farmers and the wider public. “Our stores provide a hub for rural communities up and down the country and we’re here to help with whatever your farming needs are, whenever you need them,” says Russell Smith, Regional Manager for Farm Source Central Taranaki. Backed by the bulk buying power of the Co-op, Farm Source offers competitive everyday pricing through their retail network as well as numerous promotional offers to farmers. The Farm Source Rewards programme helps farmers save, with the Greener Choice campaign also rewarding product choices that contribute to sustainability. “On top of that is our expert advice and sales support, plus our Farm Source Rewards Card that can be used by our customers to unlock even more savings.” With the hectic spring season underway and calving now mostly over, farmers’ minds will be on mating, animal health, summer crops and pasture management. “We’re here to help support our farmers through the busy season and provide the products they need. On top of that, we’re here to assist with any issues, queries or concerns farmers may have while supplying the quality and sustainable milk they produce to Fonterra.” Since starting out as a sales specialist for Farm Source Waitara in 2016, Russell has embraced opportunities to progress and says the learning opportunities are endless. “Farm Source is very committed to staff training and development to ensure our teams are up to date with the knowledge we need to support our farmers as best as possible. I’m fortunate to be working with and for amazing people who care a lot about our farmers. Progression is something that is always well promoted in Farm Source, and those who seek it and work hard will be given every opportunity to succeed. DAIRY PEOPLE » Farm Source “In my role now, I love the challenge of overseeing the broader Farm Source operation within my region and helping my team to provide the best service and support. We truly admire what our farmers do every day.” With a strong commitment to supporting farmers through Trusted since 1915 Supplying quality nutrition and forage solutions available from your local FarmSource Store Quality ISO 9001 Registered For more information on this subject call... Call 0800 REMEDY (736 339) www.nutritech.co.nz Wemake animal nutrition and forage easy. changing times, Farm Source is also adapting and staying focussed on the future. “We’re currently embarking on a project to make compliance simpler and more cost effective for our farmers and creating tools and support offerings to enable farmers to spend less time doing admin. We’re integrating data channels into our reporting requirements - working alongside LIC, Ballance and Ravensdown to integrate farmers’ data between our system and theirs - as well as providing farmers with the data, tools and guidance they need to take advantage of opportunities to improve farm efficiencies.
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