118 | PROPERTY Bayleys Property Management - Christchurch For all your plumbing needs.. We make it easy, call the professionals! theplumberlimited@gmail.com 021 585 058 Domestic Plumbing Maintenance Plumbing Commercial Plumbing Plumbing Alterations Proud Supporters of Bayleys Property Management - Christchurch Stability a key asset At the heart of the business is a focus on consistency, communication and staff retention. T T Karen Phelps “We combine the expertise of Canterbury rental agent specialists with the reach and strength of a leading New Zealand real estate brand.” With more than 1,800 properties under management, Bayleys Property Management has built a substantial presence across Canterbury, but its point of difference lies in the way it structures its service and the relationships it builds with landlords and tenants. “The Bayleys Property Management team aren’t your average property management company,” explains Lisa Iliffe, business development manager and director. “We combine the expertise of Canterbury rental agent specialists with the reach and strength of a leading New Zealand real estate brand.” Mathew and Lisa Iliffe established the operation 16 years ago as a joint venture with Bayleys. It has since grown into a franchise operating independently from the real estate side of the business, covering Canterbury through to Hanmer, as well as Rolleston, Lincoln, Tai Tapu and Banks Peninsula, with a team also based in Ashburton. “We work with both property owners and tenants,” says Lisa. “For property owners, we provide no upfront costs and a 99.26% occupancy rate. For tenants, we manage some of Christchurch’s best rental properties, fast-track the application process, making it easier for them to find and apply for properties.” At the heart of the business is a focus on consistency, communication and staff retention. “The team and the team culture are really important to us. We have very long-term staff members, and for clients that means they get that longevity of property manager,” says Lisa. “That continuity is particularly valuable in an industry where staff turnover can mean landlords repeatedly having to explain their properties and preferences to new people.” Bayleys Property Management takes a different approach by assigning two people to each client. Rather than having one person responsible for everything, a property manager deals directly with the landlord and a tenancy manager handles the tenancy side and day-today management. Another significant point of difference is its Rental Guarantee, which Lisa says Bayleys Property Management was among the first companies to offer as a genuine rental guarantee. “The service provides landlords with confidence that they will continue to receive their rent even if a tenant fails to pay,” she says. The philosophy behind the guarantee starts with tenant selection. “Tenant selection is the most important part of the process. We are very careful about who we put into our properties. Get this right and it eliminates a lot of other issues,” Lisa says. Applicants undergo reference, background, financial and credit checks with the business also checking whether prospective tenants have previously been involved with the Tenancy Tribunal. The result, says Lisa, is few issues with arrears or damage and very few tribunal cases. For Lisa, however, the reason for the business’s success is straightforward. “It’s always been about providing a communication-based quality service to both landlords and tenants,” she says. The business focuses exclusively on residential long-term leases particularly mid- to high-end properties. It is selective about the properties it takes on, seeking landlords who are prepared to maintain their investments to a high standard. “We only bring on board quality properties. This means we have tenants who stay long term in our properties, and we can attract and keep long-term tenants,” says Lisa. Maintenance is another area where Bayleys Property Management aims to stand apart. Tenants can report issues through smart maintenance software while landlords are kept informed about repairs. “In an industry often characterised by high turnover, Bayleys Property Management believes that stability — for staff, landlords, properties and tenants — is one of its strongest assets.”
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